Social media is the inter-connectivity of social network applications including:
- Sites with a collaborative function (Wikipedia),
- Blogs and microblogs (WordPress and Twitter),
- Communities that focus on content (youTube),
- Communities designed for social interaction (Facebook, Twitter, Google+)
- Computer gaming communities (World of Warcraft) and
- Virtual social worlds (Second Life);
All of the major social media websites have become an integral part of the all-important process of generating revenue from various search channels.
Social media sites have changed the landscape of both culture and search engine optimization. Social media sites with strong communities can provide referential benefit for your marketing and search engine page rank results. Using social media to expand your reach for search engines and visitors alike is an important part of the SEO process.
Benefits of Strategic Social Media Marketing
Strategic utilization of articles, blogs, microblogs and social network applications can be a powerful part of your Internet Marketing program; it can allow you to connect quickly and directly with your target audience. Timely and strategic messages can strengthen branded messages and increase the impact and return on investment (ROI) of your Internet Marketing program.
Understanding how to manage social media to optimize business, search engine page rank and conversion can be complex and dynamic as the rules shift frequently. Viral marketing moves at the speed of light, keeping up with the changes in the marketplace is critical.
There is some controversy about the comparison between traditional marketing and social media marketing, but since the growth of social media has become so explosive; it is critical in any advertising, promotion and public relations effort to integrate social media into even the most structured of traditional marketing programs. Using Facebook, Twitter, Linkedin and youTube can drive stronger results and amply the reach of your marketing programs. There are also clearer metrics with social media marketing then in most traditional advertising campaigns.
Social Media Marketing Management
Consistent, committed and strategic management of social media is essential for a number of reasons. The Internet moves fast, and both positive and negative messages can go viral. It is essential to have an Internet Expert monitoring, managing and navigating the social media-marketing machine. Reputations and brands are at risk with every posting and every comment.
SEO Visions can help your company navigate the fast moving waters of social media, improving the business impact of the social media networks and integrating social media into your overall marketing campaign.
It takes experience and Internet expertise to understand how to strategically integrate the social media networks and applications into your Internet Marketing Program. Put your company’s Internet Marketing Campaign in the experienced, energetic hands of SEO Visions – our Social Media Marketing Company will work tirelessly to manage your Social Media needs and will handle all your Internet Marketing Campaign needs.
Contact us today for more information on Social Media Management as part of a Strategic Internet Marketing Program.